Structured data
Machine-readable ratings
- Product review structured data (JSON-LD) is on by default and can be switched off per review widget block.
- It makes product pages eligible for review stars in Google results. Google decides whether to show them.
- If your theme or another app already outputs review markup, keep only one source to avoid conflicting data.
Google Shopping
A product review feed for Merchant Center
- An XML feed of published reviews in Google's product review format, for submission in Google Merchant Center.
- The Reviews inbox can filter reviews that are eligible for submission.
Plan
Structured data is on every plan. The Google Shopping review feed needs Awesome. Compare plans.
Built for Shopify
Start collecting reviews on the free plan.
Forever Free has no review limits. Awesome adds Q&A answers, custom emails, coupons and Google Shopping, with a 15-day free trial.